Higher Education Consultants Association (HECA)

P.O. Box 9636
Spokane, WA 99209

The Higher Education Consultants Association (HECA) is the premier professional organization for consultants who focus exclusively on helping high school students realize their full potential. Our mission is to support independent education consultants as they work with students and parents during the transition into higher education by providing professional development, advancing ethical standards of conduct and promoting equity and access to higher education for all students.


As the only network of independent educational consultants focused exclusively on supporting high school students in their search for the right fit college, HECA members create greater access to opportunity and change lives.

Guided by the core values of sound advice, integrity, respect and confidentiality, HECA members pledge to act in accordance with the following Principles and Standards:

  • Standards for Working with Students and Families
  • Standards with Respect to Relations With High Schools and Colleges
  • Standards with Respect to Relations with Vendors
  • Standards for the Educational Consulting Profession
  • Code of Conduct for Individual Consultants

What is the Higher Education Consultants Association?
HECA is a non-profit, all volunteer association comprised of higher education consultants who share a passion for helping students reach their educational goals. Our members uphold the highest professional and ethical standards, and enjoy opportunities to further develop their consulting skills through HECA events, networking, and other support.  

Why should we choose to work with a member of the Higher Education Consultants Association?
When your family decides to work with an educational consultant who is a HECA member, you can be assured that they are committed to serving your college planning needs with the highest professional and ethical conduct and standards. Our members are also required to participate in on-going professional development, assuring that they stay abreast of the latest trends in college admissions.

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